Example 1 (education): Cornell Hotel Society
Example 2 (corporate): Insight Partners
Type 1
Promotional Video for the Platform & App
A promotional video that swiftly navigates through the platform and app’s various functionalities. It includes an (optional) customized introduction showcasing the client’s work.
Example shown here: NYSE
Type 2
Explainer Video
An instructional video that shows how to use the platform, indicating what to do in each section of the site.
Example shown here: IED Istituto Europeo di Design
Type 3
Mix: Promotion + Explainer
A mix between a promotional video and an explainer video, with an in-depth look at each section of the platform.
